The premise that consumers have all the information readily available with which to optimize their purchasing decisions is at once both fundamental to economic theory and fundamentally flawed.
Among the goals of this site is to shrink that information gap.
This site will focus on consumer credit and purchases large enough such that they routinely involve credit.
If even one car shopper politely excuses him or herself from a four-square presentation at a car dealership then I will consider that month's hosting fees to have been well spent.
Would a newspaper article discuss combatting four-square presentations?
Maybe. Maybe not. Who are the remaining major advertisers in printed newspapers?
Flip through one while in the checkout line at the supermarket if you have not had cause to handle a printed newspaper in a while.
Perhaps your media market is different from mine, but in my experience even muckraking progressive newspapers suddenly begin to read like hagiographies